The viral news of WhatsApp being sold to Facebook for $19 Billion is barely a week old. But Jan Koum, the CEO of WhatsApp took the stage today at Mobile World Congress at the company’s press conference event and made some major announcements regarding the mobile application’s growth and future plans.
Jan Koum announced that WhatsApp now serves 465 million active users per month and 330 million of them daily — a figure that, when compared to 400 million monthly active users back in December 2013 and 460 million at the event of Facebook’s acquisition, proves the massive growth that the popular messaging application has been undertaking these days. Moreover, the traffic volume of WhatsApp messages has grown past 50 billion per day, a number that puts daily SMS traffic volume to shame by a good half. “We couldn’t be more humbled by our growth,” added the CEO, Jan Koum, at the event.
Though the chief announcement of the day from the CEO was about future plans of WhatsApp: The company wishes to add voice communication support for its users and it plans to do it by this summer. It means that 465 million+ users will be able to enjoy proper voice chat services from WhatsApp by early Q3, 2014. How exactly will the approach be implemented is still not known, however. WhatsApp already lets the users send voice clippings to their contacts but it’s not the ideal–or as some would say–“proper” way to do that. WhatsApp could follow Skype’s operating technique to offer regular and premium subscription plans or keep the service free altogether; details are scarce, but keeping in view the backing from Facebook, WhatsApp is expected to make a good deal of impact in the field of OTT communication service providers.
How do you think WhatsApp could perform and rely on its goal this year after selling its soul to the social media devil, Facebook?