Lumia enormous lineup

Something Microsoft must put in consideration.

EquatorDigital

Lumia lineupLumia has over time become synonymous with Windows Phone and visa versa. Other OEMs existence is over shadowed by Microsoft’s close partnership and subsequent purchase of parts of Nokia that has resulted in capturing over 90% of the Windows Phone marketshare. Microsoft can relate the success of Windows Phone to Nokia for their Lumia line of smartphones, and Nokia’s survival was a result of Microsoft’s investment. There has been a large number of small local companies announcing plans to manufacture Windows Phone devices after Microsoft made Windows free for devices with screens under 9 inches.

Microsoft has the opportunity to make hardware that is closly integrated with their software for optimal performance, much like the iPhone. However, they should perhaps put their Lumia lineup on diet, reduce the number of varients since some are so close that it is difficult to distinguish differences between them. This would also bring in many benefits and advantages.

The…

View original post 305 more words

Why Windows Phone is not gaining marketshare

EquatorDigital

WP8.1Windows Phone has been on the market for around 4 years and all it has managed is a measly 3% marketshare. iOS is holding onto the premium market despite reports of a fall in marketshare. Android being a cheaper alternative to iOS and with all possible OEM’s going for Android, it is no wonder that it holds a dominant position with over 80% of the market.

There are many reasons why Windows Phone could be performing badly, namely missing very basic features that are to be expected if Microsoft are to compete, live tiles and the Modern UI not being everyone’s cup of tea, the word ‘Windows’ itself hated by the media, and many complaining about the lack of apps.

One major reason is Microsoft’s inability to express the operating system and it’s uniqueness, the various different features, the excellent hardware. Instead, we get a downbeat commercial that fails to showcase the…

View original post 193 more words

Apple releases OS X Yosemite Public Beta

Apple Store visuals revamped with inspiration from recent TV campaigns

Tim Cook and Apple celebrate #ApplePride in San Francisco today

Apple’s Campus 2 Project gets 3D flyover rendering

Apple Design Award Winning Photo App Storehouse Gets Serious About Discovery And Identity

Apple Design Award Winning Photo App Storehouse Gets Serious About Discovery And Identity

TechCrunch

Fresh off of it’s Apple Design Award win, photo sharing app Storehouse is launching some new discovery features today. The app has previously relied on a single ‘home’ screen to show you some interesting photo and video stories, but is expanding that out with an explore and story of the day section.

The new explore section can be viewed as a grid or the (familiar to Storehouse users) traditional slideshow format. This is the first time the depths of the hundreds of thousands of stories on the platform already are really being plumbed, and it shows off the cool stuff people are doing with it well. Stories about travel, food, family and social issues sit side-by-side with school reports, recipes and detailed ‘maker’ instructions. The Story of the Day section is a curated version of explore hand picked by Storehouse staff to show off cool content.

The home section…

View original post 313 more words